NEW YORK - The viewers have spoken. Some Super Bowl XLIII commercials were funny while others were forgettable. But only one could be No. 1.
The winner of the all-important other Super Bowl competition has been crowned. This year everyday people had a unique opportunity, courtesy of MediaCurves.com , to vote on which of the big game's ads was their favorite.
Responders watched ads and answered questions regarding their perceptions using various parameters, including breakthrough, emotion, memorability and involvement. They also used a response system to indicate their level of interest in quarter-second intervals as they watched each ad.
Click through the video player below to relive all Super Bowl XLIII's commercials and see if you agree with the ranking they received.